A Smart Community
ADIB's smart community is not only a co-innovative platform for continual growth and future-proof finances for the tech savvy. It also serves as an educational platform to integrate, educate and reinforce the way we manage our financial well-being.
Since its launch the community brought together over 50,000 members who become full KYC customers after gaining trust and enough financial knowledge from their peer members.
The community acts as a new channel for engagement and customer acquisition reducing costs to acquire by 90% as a comparison with ADIB's traditional acquisition process. It also fits with today's customer behavior when it comes to adopt new products and services, they logicially visit forums and comparison sites or engage with others before taking important decisions, why not with banks?
Discover ADIB's Smart Community